Informational Interviews
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How do I set up an informational interview? (Cont.)
This whole process of contacting interviewees might make you a
little nervous. If you're new to the working world and low on the
totem pole, calling up a business executive can be a little frightening.
You may be especially hesitant, because you feel like you have
nothing to offer in return for that executive's time.
Relax! Most successful members of the working world have an intimate
understanding of the networking system. They know that when they
were inexperienced, seasoned professionals helped them out.
Now that they're the high-level executives, they'll talk to you
at a business conference or grant you a 30-minute meeting—with
the understanding that when you're a big shot, you'll take a few
minutes out of a busy day to advise a newcomer about your line
of work.
If that answer doesn't calm you, remember that most people love
talking about themselves and relish the experience of feeling like
an important expert in their field.
How do I prepare for an informational interview?
It's impossible to overvalue the importance of preparing for your
informational interview. The more research you've done about the
interviewee's background, accomplishments, line of work, company,
and current projects, the better the conversation will be. If you
impress the interviewee with your preparation, he or she will be
much more inclined to help you and take you seriously.
Spend some time looking at the Web site of the company where the
interviewee works. Read articles about current issues in the interviewee's
line of work, about the company itself, and about the interviewee.
Then, make a list of questions.
It maybe helpful to put your questions in order of priority so
that if you run out of time, you will have addressed the most important
issues. Your questions might address lifestyle, education, daily
tasks, the future of the interviewee's industry, office culture,
and what the interviewee might do differently if he or she could
do something over again. Just remember it's inappropriate to ask
personal questions—conduct a professional exchange instead.
How do I conduct an informational interview?
You've made a contact with someone and they've agreed to meet
with you in person. Though you shouldn't grovel at the sight of
your networking contact, be considerate and appreciative of his
or her time. Your face-to-face meeting should last no longer than
you promised it would (20 or 30 minutes), and your conversation
should follow a specific sequence.
Begin by introducing yourself and stating the reason for the meeting.
This should lead directly into an explanation of how your new contact
might be able to help you out. Next, briefly explain your background
so that you contact can put your questions and requests in an appropriate
context. The next step is to ask your specific, prepared questions.
However, your prepared inquiries shouldn't keep you from asking
relevant questions that you think of during the meeting. Part of
having a good exchange is reacting to and listening to your contact,
and this means, in some cases, that your conversation will go down
a different path than the one you originally intended.
Then, at the end of the meeting, ask for two or three names of
others who might be helpful to you. Be sure to ask your contact
if you can use his or her name when you contact the referrals.
End the meeting with the door open for future contact.
How do I follow up after an informational interview?
Always send a thank
you letter to the interviewee. Mention specific aspects of
the conversation that you found helpful, and acknowledge the
interviewee's generosity in speaking with you. Make a point to
keep in touch with the interviewee after your conversation with
him or her. For example, if you get a job, let him or her know
of your progress.
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Informational Interviews
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